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Pitching Angel Investors

September 25th, 2008

Pitching Angel Investors

Tips on Pitching to Angel Investors

The initial presentation of your startup company to venture capitalists or angel investors is a crucial aspect in successfully expanding. The Instigator Blog offers 5 quick tips on pitching venture capitalists and angel investors:

  1. Briefly Tell Your Story: You will quickly lose your audience’s attention if you are not entertaining or if you drone on for too long. Share your story in an entertaining way about how your company formed and why you need the investors’ money.
  2. Change the Pace Throughout: Speed up during the overview and less detailed parts of your presentation but slow down for the more complex and important areas. This allows you to captivate your audience while still delivering the details.
  3. Have Stylish Slides: Image isn’t everything, but it is something. Having “sexy” visuals will help keep your audience’s attention, so adding some style to your slides can go a long way for your presentation.
  4. Don’t Over Emphasize Your Product: Investors are interested in you and your company primarily, so don’t dull your investors by listing all the benefits of your product.
  5. Finish Strong: Although many save all those little details and projections for the end, it is better to end with a memorable finish that leaves your audience excited about your and your company.
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